Marketing

Lebenslauf-Beispiel Marketing Manager

A professional, ATS-optimised CV example for Marketing Manager. With proven phrasing, keywords and concrete tips.

Lebenslauf-Beispiel

Sarah van den Berg

Marketing Manager

Amsterdam, Nederland

linkedin.com/in/sarah-van-den-berg

Profil

Results-driven marketing manager with 7 years in B2B and B2C marketing. Specialised in demand generation and content marketing. Proven track record of building growing brands.

Berufserfahrung

Marketing Manager

Unternehmensname BV — Amsterdam · 2020 – heute

  • -Launched rebrand that increased brand awareness by 45% and generated 30% more inbound leads.
  • -Managed annual marketing budget of €500,000 with a consistent 120% ROI.
  • -Built content strategy that grew organic website traffic by 200% in 18 months.

Fähigkeiten

Content marketingSEO/SEMGoogle AnalyticsHubSpotCampaign managementSocial mediaBudget managementA/B testing

Ausbildung

Master Marketing — VU Amsterdam (2017)

Warum dieser Lebenslauf funktioniert

Profil

The profile includes years of experience, a specialisation and a concrete result. No vague terms like 'proactive' or 'team player'. ATS systems search for specific keywords.

Berufserfahrung

Each bullet starts with an action verb and ends with a measurable result. This is what recruiters want to see: action + impact.

Fähigkeiten

The skills list contains exact keywords that ATS systems use. Make sure tools and technologies literally match the job posting.

Ausbildung

Education is placed at the bottom for experienced professionals. Certifications are included alongside degrees — they are equally valuable in many sectors.

Schlüsselwörter für ATS

Use these terms in your CV to pass ATS filters. Make sure they align with the job posting.

demand generationcontent marketingSEOcampaign strategybrand strategylead generationB2B marketingROImarketing automationgo-to-market

Tipps für deinen Lebenslauf

1

Always quantify results: leads, conversion, reach, revenue.

2

Mention the marketing tools you master — ATS looks for software like HubSpot, Salesforce.

3

Tailor your CV to the industry of the company (SaaS, retail, etc.).

Ähnliche Berufe

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